In most cases, people and companies are constantly bombarding dental practices to buy new and different products or services. As such, dental offices have become very adept at dispatching unfamiliar sales efforts.
The unfortunate by-product is that practices often miss truly beneficial opportunities.
In the June issue of Entrepreneur Magazine, there was an article (at right) on the importance of partnering with suppliers for mutual benefit. The article provides a great example of a supplier and home builder partnering to leverage their skills and expertise. The result was substantially positive for both parties.
In the dental industry, practices should embrace this concept to draw more out of insurance companies and vendors. Too often I have seen these relationships become totally 1 sided.
Insurance companies are a great example. To participate, they force feed you a fee schedule, make you jump through hoops to file claims, delay reimbursements and entangle you in phone calls just to verify benefits. For what? For the promise of potential patients.
At Pendant Health, we take a radically different approach with our practices. We research and pursue partnerships that can provide an immediate and tangible benefit to our network practices. These opportunities are made available for any network practice to utilize at their discretion...but we spend a great deal of time finding and drawing out value that our practices would not otherwise receive.
We are currently investigating several new opportunities and would appreciate feedback on our endeavors. Currently Pendant Health network practices can receive preferred pricing at dental laboratories and Darby Dental. In the near future, we hope to add a package for internet connectivity in the office, paperless document management and discounts on credit card processing.
Please send your comments or inquiries to customerservice@pendanthealth.com
Best,
Nick Partridge
Pendant Health
nick@pendanthealth.com
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